Bubble Tea Revolution: Exploring the Rise of this Iconic Beverage Trend

 

Bubble Tea

It is a tea-based beverage known as bubble tea, which also goes by the names pearl milk tea, bubble milk tea, tapioca milk tea, boba tea, or just boba, first appeared in Taiwan in the early 1980s. It was introduced to the United States by Taiwanese immigrants in the 1990s, but it has since expanded to other nations with sizable East Asian diaspora populations. Most bubble teas are made with tea and chewy tapioca balls ("boba" or "pearls"), although other toppings can be used, including grass jelly, aloe Vera, red beans, and popping boba. Pearl milk tea comes in a wide range of flavours and variations, but the two most well-known kinds are pearl black milk tea and pearl green milk tea (the term "pearl" refers to the tapioca balls at the bottom).

Teas without milk and milk teas are the two types of Bubble Tea. Black, green, or oolong tea is the base for both varieties. A milk tea usually has powdered milk or fresh milk, but may also contain condensed milk, almond milk, soy milk, or coconut milk. Historically, bubble tea was made from hot Taiwanese black tea, tapioca pearls, condensed milk, and honey or syrup. The most popular bubble tea servings today are cold ones. The tapioca pearls that give bubble tea its name were originally made from the starch of the cassava, a tropical shrub famous for its starchy roots that was transported to Taiwan from South America during Japanese colonial administration.  Larger pearls quickly replaced these.

According to Coherent Market Insights, The global bubble tea market was valued at US$ 2,013.2 Mn in 2018, and is expected to register a CAGR of 5.1%, in terms of revenue over the forecast period (2019-2027), to reach US$ 3,122.4 Mn by 2027.

 

Today, some coffee shops produce bubble tea exclusively. The majority of bubble tea shops in Taiwan use plastic cups and a machine to cover the top with heated plastic cellophane, despite the fact that certain coffee shops may serve it in glasses. The method allows the tea to be shaken in the serving cup and prevents spills until the tea is ready to be served. A larger-than-average drinking straw, now known as a boba straw, is used to make a hole in the cellophane so that the toppings can pass through. Several delicacies with bubble tea flavours have been inspired by bubble tea because of its popularity, including bubble tea ice cream and bubble tea candy.

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